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TEL:
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ADDRESS:
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Zhongheng Century Sci-Tech. Park
Binjiang, Hangzhou, China

芝麻开门

Branding, Advertising


杭州芝麻(ZMKM)是一家专业从事第三方电子商务配送的物流品牌。近年来中国快递行业蓬勃发展,各大快递品牌也在各自的赛道上风驰电掣。而芝麻开门则依附于阿里集团利用地域优势,在本地部署供应链,提供全方位快速安全,门对门的物流服务。在提升服务品质的同时,企业的视觉形象在商业竞争中的重要性自然不可低估。

“易传递,奕开启”是我们本案的核心思想。我们充分利用了品牌名称中“门(M)”的视觉元素,以“M

Client
杭州芝麻开门供应链管理有限公司
Art Director
王 晓雷
Designer
姜 樱芝
Date
2015-2016
Location
Hangzhou, Zhejiang
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